Commerce
Treats your dog can actually eat, chosen for their specific stomach.
Personalised, allergen-aware treat subscription.
No account. No card. No sales call.
What you get, free
- 30,000 ingredient checks a month
- 4,000 subscribers
- Reaction rate below 1 percent of boxes
Your real margin, not the one on the invoice
Your own numbers in, a real figure out. Runs in your browser. No account, no card, no call.
Where the money goes
- Sale price$32.00
- Cost of goods−$10.00
- Shipping you absorb−$6.00
- Platform + payment fees−$3.79
- Returns (amortised)−$2.80
- Advertising−$12.00
- You keep-$2.59
Naive margin — price minus cost of goods — reads 68.8%. The real figure after every cost lands is -8.1%.
Take this with you
No email required. It is your result.
TreatPaws — true margin · -$2.59 net per order (-8.1%), not 68.8% · Breakeven ROAS 3.40x · -$1,035 profit a month at 400 orders Run it yourself: https://treatpaws.com
The problem
A significant proportion of dogs react badly to common treat ingredients, and owners discover this through vomiting, itching and expensive veterinary visits.
Reading labels is genuinely hard because ingredients are listed vaguely and the same protein appears under several names.
Owners who identify a trigger then face a search across dozens of brands for anything safe, and give up buying treats at all.
Who this is for
Dog owners aged 28 to 55 whose dogs have allergies, sensitivities or dietary restrictions, which is a large and growing share, plus owners of dogs on prescription diets who cannot find compatible treats.
What you actually get
Six things that are true on the first day, not on the roadmap.
Honest unit economics
Landed cost, fees, shipping and returns in one number, so you know the real margin per order.
Inventory that reconciles
Stock counts tie to purchase orders and fulfilment. No phantom units.
Fast, boring checkout
A checkout optimised for completion rather than novelty, on every device.
Returns without argument
A published policy, a self-serve portal and a label in two clicks.
Supplier scorecards
Lead time, defect rate and price drift tracked per supplier over time.
Ship where you sell
Multi-currency pricing and duty-inclusive totals calculated before checkout.
How it works
Three steps, and the first one costs nothing.
- 01
Run the free tool
A free Ingredient Check, unlimited, for any treat from any brand: photograph the label and it identifies every ingredient against…
- 02
See your own numbers
Personalised, allergen-aware treat subscription.
- 03
Upgrade only if it earns it
Keep the free result either way. Move to a paid plan when TreatPaws is already doing the work.
Pricing
Published in full. No “contact us for pricing”, no per-seat surprise on renewal.
Free
The wedge, free forever. Enough to run on.
- A free Ingredient Check, unlimited, for any treat from any brand: photograph the label…
- No credit card
- Core loop included
- Community support
Pro
For dog owners aged 28 to 55 whose dogs have allergies…
- Everything in Free
- Unlimited usage
- Full history and exports
- Integrations and API access
- Email support
Scale
For teams that depend on this in production.
- Everything in Pro
- SSO and SCIM
- Audit log and data residency
- 99.9% uptime SLA
- Dedicated support channel
Prices in USD. Cancel any time from the dashboard — no email, no retention call.
Questions people actually ask
- Do I need to talk to anyone to try this?
- No. The free TreatPaws tool runs without an account, a card or a call. That is the point of it.
- What does it cost?
- Pricing is published in full on this page.
- Who is this actually for?
- Dog owners aged 28 to 55 whose dogs have allergies, sensitivities or dietary restrictions, which is a large and growing share, plus owners of dogs on…
- What problem does it solve?
- A significant proportion of dogs react badly to common treat ingredients, and owners discover this through vomiting, itching and expensive veterinary visits.
- Can I get my data out?
- Yes. Everything you put in can be exported as CSV or JSON at any time, and deleting your account deletes your data.
- Why should I trust the result?
- The allergen problem is real, growing, medically consequential and poorly served by a category that competes on packaging.
Your real margin, not the one on the invoice
Your own numbers in, a real figure out. Runs in your browser. No account, no card, no call.
Open the free toolIt runs in your browser. TreatPaws never sees your inputs.